Who We Are: Emerger Strategies
Hello there! I’m Rick Crawford and I am an angler, surfer, writer, conservationist and sustainability consultant committed to helping your business minimize its environmental impact while increasing its growth. I am also the founder and President of Emerger Strategies, and am bringing sustainability to the fly-fishing industry.
I am originally from Savannah, GA, and after I graduated from college I pursued a dream of mine to live “out West” and spent several years living in Colorado and Wyoming.
During this time I absolutely fell in love with fly fishing and everything the American West had to offer. When you have been fortunate enough to camp, fish and explore such wild and beautiful places, you tend to realize how much you are indebted to them, which is why I came to the realization that I have a responsibility to protect what I love.
So, I decided to go back to school and earned an MBA in Sustainable Business. Since then, have I spent several years in the sustainability field (solar, biodiesel, helping commercial building product manufacturers effectively market their sustainability stories and sustainable product attributes to build better brands). This was very rewarding work, but ultimately, I decided to follow my dreams, and marry my two passions: fly-fishing and sustainability.
I can think of no better way to spend my time than helping businesses find ways to mitigate their impact on climate change because I want to protect what I love.
I am humbled and grateful to have the opportunity to work with the greatest companies in the fly-fishing industry. I cannot wait to help your business minimize its environmental impact and turn your sustainability achievements into powerful marketing stories!